Due to its broad and varied nature, it is challenging to define the boundaries of the heritage sector and quantify its economic impact. Our latest work for DCMS explored alternative statistics methodologies to address this issue.
Read MoreDrip pricing is a strategy used by online retailers to encourage purchases. It occurs when consumers are shown an initial, often attractive price, with additional fees revealed, or “dripped”, later in the checkout process. Until now, it has been unclear how prevalent this practice is…
Read MoreWhile the existence of fake reviews on e-commerce sites is well-known, the extent of their prevalence as well as the impact they have on consumers’ purchasing decisions is less certain. As such, in a project commissioned by the Department for Business and Trade, Alma Economics sought…
Read MoreAffordable housing helps people to live healthy and productive lives in inclusive communities. In recent years, rents in Wales have increased and there has been lower availability of affordable rental units, exacerbated by…
Read MoreThrilling. Groundbreaking. Diverse. Independent film has long been a vital force shaping British culture, providing stories that excite the imagination, inform and inspire…
Read MoreTourism is a key industry in Wales, accounting for 5% of Welsh gross value-added in 2019, 11% of all employment, and 11% of all registered enterprises in the country (as of 2020). Given the importance of its tourism sector, the Welsh Government wants to…
Read MoreWhat would you do if you found a wallet with £3.7 billion inside? Naturally, you’d deliver it directly to your local police station. But what if decades passed without a lead, or search efforts led to a dead end? How could those funds be put to good use?
Read MoreA significant proportion of adults in the UK have numeracy skills below GCSE level. Low numeracy skills can lead to forgone wages and other economic consequences for individuals. Many adult learners also struggle with a lack of self-esteem and…
Read More